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The Best Free Keyword Research Method: Unlocking Google’s Potential

best free keyword research method

Clicking and searching can change how you appear online in the online world. To do well, you need to be good at finding the right words to target. That’s the secret to success. But what if I told you that you can unravel the mysteries of keyword research without spending a dime?

Welcome to The Best Free Keyword Research Method! We’ll show you how to find essential keywords without breaking the bank.

Are you good at SEO, or are you just starting with digital marketing? Come with us to learn a free way to be great at it. We’ll use Google’s autocomplete, “People Also Ask,” and your creative skills to win at search engines.

Are you ready to find better keywords and improve your online presence in today’s competitive digital world?

Start with a Core Keyword

To find good keywords for free, start with one main word. This word is like the base for your search. It helps you find other words to bring more people to your website or blog.

Why Start with a Core Keyword?

A core keyword is a single word or a short phrase representing your content’s main topic or theme. It encapsulates the essence of what you want to convey to your audience. Here’s how to go about it:

Define Your Niche:

Before selecting a core keyword, it’s crucial to understand your niche or industry. What is the primary focus of your content? Who is your target audience? Once you have a clear picture, choose a core keyword that accurately represents your niche.

Brainstorm Relevant Keywords:

Begin by brainstorming relevant words and phrases associated with your niche. Think about what your audience might search for when looking for information related to your content.

Prioritize Relevance:

Pick one most relevant to your content and goals from your list of brainstormed keywords. This keyword should be broad enough to encompass your topic but specific enough to attract the right audience.

Use Common Sense:

While not using keyword research tools, rely on your common sense and knowledge of your niche to select a core keyword. Consider what words or phrases would resonate most with your target audience.

Start with a good keyword. It helps a lot with finding more words to use. Google can help with that. It gives suggestions when you type in a word.

Explore Autocomplete Suggestions

Google Auto complete feature

Once you have your core keyword, the next step in your free keyword research journey is to explore autocomplete suggestions. Autocomplete suggestions are the search queries that pop up as you start typing your core keyword into Google’s search bar. These suggestions are generated based on popular and relevant searches made by other users. This feature can help you find essential words easily without special tools.

How to Explore Autocomplete Suggestions

  1. Type Your Core Keyword: Begin by typing your core keyword into Google’s search bar. As you start typing, Google will automatically provide a dropdown list of suggested searches related to your keyword.
  2. Take Note of Suggestions: Pay close attention to the autocomplete suggestions that appear. These suggestions are valuable because they reflect what other users seek. They can give you insights into popular topics and keywords within your niche.
  3. Expand Your List: Select a few autocomplete suggestions closely related to your core keyword and note them down. These will serve as additional keywords to target in your content.
  4. Consider Variations: Look for variations of your core keyword among the autocomplete suggestions. These variations can help you diversify your content and capture a broader audience.

When you use autocomplete suggestions, you look at what many people are searching for. This helps your content match what people are interested in right now. In the next section, we’ll look at another valuable source of keyword inspiration: the “People Also Ask” section. This section can provide even more insight into the questions and topics your audience is curious about.

Investigate the “People Also Ask” Section

You can find great keyword ideas in Google’s “People Also Ask” section. It shows what real people are asking about your primary keyword. By looking there, you can find more words to use in your content that answer people’s questions.

Why Investigate the “People Also Ask” Section?

User-Centric Approach:

The PAA section reflects the questions and concerns of actual users. Answering these questions in your writing shows that you know what your potential readers want and are giving them helpful info.

Content Ideas:

Each question in the PAA section can serve as a potential topic for your content. This allows you to create articles, blog posts, or videos that directly address users’ queries.

Long-Tail Keywords:

The questions in the PAA section often contain long-tail keywords, which can be less competitive and easier to rank for. Adding these specific keywords to your content can bring more of the right visitors to your website.

How to Explore the “People Also Ask” Section:

Perform a Google Search:

Start by searching for your core keyword in Google. Scroll down on the search page until you see the “People Also Ask” section. It’s usually under the first search results.

Expand the Questions:

Expanded Google People also ask section

Click on one of the questions in the PAA section to expand it. Google will then provide additional questions related to the initial query.

Record Relevant Questions:

Take note of the questions closely related to your core keyword and relevant to your niche. These questions can serve as valuable keywords to target in your content.

When you look at the “People Also Ask” part, you find out what real people are asking. This helps you figure out what words are essential to them. It also makes your content helpful to those looking for answers. 

Why Trust Google’s Suggestions?

As you embark on your keyword research journey, you may wonder why trusting Google’s keyword suggestions is a good idea.

Today, when we want to find information, we often use Google. Google is like an extensive library on the internet. It helps us see what we need.

Google uses special rules to show us the best information. These rules are called algorithms. Google’s algorithms find the most helpful stuff for us.

So, when we search for something on Google, we get the best results. It’s like having an intelligent friend who knows where to find everything.

Here are some compelling reasons why you can trust Google’s keyword suggestions:

1. Vast Data and User Behavior:

Google processes an enormous amount of data every day from user searches. This data includes the phrases and keywords users type into the search bar. Google uses this information to refine and improve its search algorithms continuously. When you see keyword suggestions from Google, they are based on user behavior and queries.

2. Constant Algorithm Updates:

Google frequently updates its search algorithms to ensure that search results remain relevant and valuable. The keyword suggestions you receive are influenced by the latest updates, making them more aligned with current search trends.

3. Focus on User Intent:

Google’s primary goal is to provide users with the information they seek. Keyword suggestions help you make content that matches your audience’s needs. They find words that fit what people are looking for.

4. Filtered and Relevant Results:

Google’s algorithms filter out irrelevant or low-quality suggestions. This means that when you get keyword ideas, they’re more likely to be about your main topic and can help more people find your website for free.

5. Competitive Edge:

By leveraging Google’s keyword suggestions, you gain a competitive edge. You can find popular words and use them before others do. This can help you rank higher in search results than your competitors.

6. Local and Global Insights:

Google provides keyword suggestions that cater to both local and global audiences. If you want to reach people in one place or worldwide, Google can help you with ideas that fit your readers’ desires.

7. Comprehensive Search Queries:

Google’s suggestions often include long-tail keywords and specific and actionable phrases. These can be valuable for niche content and help you reach a more targeted audience.

When you make things on the internet, like blogs and videos, finding good keywords is like finding a map to succeed online.

First, begin with one important keyword. Then, look at the suggestions when you type them into Google. Next, check the questions people also ask about that topic.

You can also use Google’s autocomplete and the “People Also Ask” feature. These tools can give you lots of good ideas.

Finally, trust what Google suggests. This will help you do better on the internet.

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